Dating site bonaire
Its high rate of subscribers engaging in romantic relationships and meeting live partners makes it a one-stop dating site.Naijaplanet is Naija's dating site of choice due to her perfect combination of adventure & fun while giving you the romantic experience.The original landing page displayed the user’s profile with a large yellow call-to-action box in the center of the page.
Based on insights gleaned from research, Kerstin hypothesized that showing more information upfront, like a wider variety of profiles and more facts about existing users, would increase subscriptions.
Because a site visitor’s “Top matches” do not change frequently, Kerstin hypothesized that visitors thought the site looked stale and lifeless.
She wondered if changing “Top matches” to “Newly joined members” would garner more engagement and increase click-throughs to individual profiles.
After the success of Soulmate’s first test using the “people first” strategy, Kerstin decided to run a second test on the site’s navigation bar.
The original navigation bar displayed six default tabs.
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